“Go with the flaw” by DIESEL SS18 Campaign
Last September, Diesel introduced the world to “Go with the flaw”, a mantra meant to inspire people to not only accept flaws in their lives,
but to wear imperfection with pride and turn them into positive traits. Society constantly strives for perfection… But perfection is boring.
The world needs to hold tight to the imperfections that make it worth living.
If in the first film we saw the perfectly flawed result of a rookie director’s attempt at making his first film, in this new episode,
with irony and a good dose of carelessness, we show you what happens when you… Don’t go with the flaw?
When, in fact, you do everything you can to hide the flaws in your life, chasing perfection as the world imposes,
because common sense thinks that beauty is just another duty.
Diesel presents a beautiful Go with the Flaw romance.
This is the story of a boy and a girl who meet and fall in love right after they both choose to get rid of their very obvious flaws.
In a short-movie directed, once again, by Francois Rousselet whilst plays “What’s a matter baby” from Small Faces, we discover that, eventually,
our flaws will always be stronger than any of our attempts to hide them. So why not embrace, enjoy them and keep the world as it’s meant to be: beautifully flawed?